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The BMW Motorrad Concept Link takes new, connected paths.

Big city. Endless urban canyons, among which there is something new to discover around every bend. But it is also the desire for movement, freedom and the possibility to get from one place to the next quickly. With the Concept Link, which BMW Motorrad will be unveiling at the Concorso d’Eleganza Villa d’Este 2017, a concept vehicle has now set about to combine the challenges of urban mobility of tomorrow with the opportunities of a digitalised world.

When it comes to aesthetics, elegance and timeless design on cars and motorcycles, the Concorso d’Eleganza Villa d’Este is the first port of call. Since 1929, once a year the Italian town of Cernobbio becomes a Mecca for lovers of vehicles that excite with outstanding and forward-looking design. History meets the present and future, which often results in something magical: inspiration is in the air when unforgotten classics gleam alongside the latest concept vehicles. The BMW Motorrad Concept Link is one such concept vehicle. One which proves that by connecting rider, vehicle and environment allows for a completely new riding experience.

The BMW Motorrad Concept Link takes new, connected paths.

A new understanding of urban mobility.

When you’re on the move in an urban environment, you are one thing above all else: connected at all times. With your friends and colleagues, with your smartphone, with the city. The BMW Motorrad Concept Link is the logical continuation of this connectivity: thanks to electric drive, zero emissions and full connectivity, the concept vehicle is not just a means of transportation, but also a means of communication. In doing so, the BMW Motorrad Concept Link unites the benefits of the digital world with those of the analogue world. And in doing so it becomes the visionary symbol for a new era of urban mobility.

The BMW Motorrad Concept Link takes new, connected paths.

Designed for the metropolis.

When you want to glide confidently, relaxed and connected through town, you need a vehicle that was designed for this terrain. The BMW Motorrad Concept Link is the vision on two wheels that stands for the future of urban mobility. And in so doing positioning the rider’s mobility requirements in the foreground. This starts with the design: a flat energy storage device in the underbody and the compact drive on the rear wheel are the basis for the BMW Motorrad Concept Link’s modern, clear and dynamic silhouette. The various possibilities for personalisation – from the seat bench through coloured side panels right up to different windshields – highlight each rider’s individual personality.

The BMW Motorrad Concept Link takes new, connected paths.

With its timeless, reduced styling, the BMW Motorrad Concept Link is more than just a study – it is the symbol for a new era. – Edgar Heinrich, Head of Design BMW Motorrad

The interconnection of human, vehicle and the environment.

In the city, you are used to being mobile and connected. And you expect this connectivity during the journey as well. This is where the BMW Motorrad Concept Link comes in. The visionary concept study expands the rider’s previous mobile living environment with new possibilities: the vehicle can be connected with the calendar, making it aware of the next destination, and thus able to suggest the fastest or most scenic route there and even provide music upon request. The concept goes one step further: even the rider’s clothing is intelligently connected with the vehicle. A simple stroke over the sleeve for instance is enough to close the sliding door of the luggage compartment. With the BMW Motorrad Concept Link, urban mobility is completely reinterpreted: intelligent, integrated and perfectly intuitive.

The BMW Motorrad Concept Link takes new, connected paths.

The Concept connects the analogue with the digital world in a very seamless way. It enables the user to be connected all the times and provides a new mobility experience in the future. – Timo Resch, Vice President Sales & Marketing BMW Motorrad

A concept vehicle with an eye for the essential.

If you want to master a big-city jungle, you must never lose the overview. Your focus is on the city and how you are going to glide through it. How to seek the extraordinary or arrive at your destination as quickly as possible. This is where the BMW Motorrad Concept Link comes in: speed, navigation and battery status are displayed in the windscreen, while a large panel with touch function has all information on infotainment, connectivity and route planning at the ready. For even more customisation and connectivity between the rider and the vehicle, there are individually assignable shortcut keys on the handlebars with touch function.

When visions become a reality.

At the moment, the BMW Motorrad Concept Link is still a prototype. It already shows where the journey with BMW Motorrad might lead. Interconnected solutions stand for connectivity, convenience and last but not least safety. And this is how the BMW Motorrad Concept Link is building the bridge between tradition and modernity at the Concorso d’Eleganza Villa d’Este 2017. Providing a vision of what will be important in the urban environment in future: the pure riding pleasure, connectivity between humans and their vehicles, and focussing on the essential.

courtesy: www.brand.bmw-motorrad.com


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