Chevrolet Colorado Cruises to Victory: Voted 2024 Best Truck of the Year by Hispanic Motor Press Association

2023 Chevrolet Colorado Z71
Front 3/4 view of Colorado Z71 in scenic area with beach and mountains.

The Chevrolet Colorado has once again secured the spotlight for its outstanding capability, performance, and technological features, earning the prestigious title of 2024 Best Truck of the Year from the Hispanic Motor Press Association (HMPA).

This esteemed award was presented during the 14th annual HMPA program at AutoMobility LA, where HMPA president Ricardo Rodriguez-Long and a distinguished panel of judges recognized the Colorado’s excellence.

The 2024 jury, comprised of independent Hispanic automotive media, content creators, and industry influencers, evaluated vehicles based on comprehensive criteria, including design, comfort, safety, economy, handling, performance, functionality, infotainment integration, interior design, environmental impact, driver satisfaction, and price.

Chevrolet takes pride in this recognition, particularly considering the popularity of pickup trucks among Hispanic consumers. The 2023 Colorado lineup, featuring Work Truck (WT), LT, Z71, ZR2, and Trail Boss models, offers a variety of choices tailored to different needs. With three distinctive chassis stances optimizing capabilities, the lineup caters to diverse customer preferences, whether for work or recreational activities, including off-roading.

Ricardo Rodriguez-Long, President of Hispanic Motor Press, commented, “As Latinos, we seek maximum value in our purchases. With significant buying power, we are discerning customers, and HMPA acknowledges brands that consistently meet our community’s needs, delivering quality and reliable products for ourselves, our families, and our lifestyles.

Courtesy : https://media.chevrolet.com

The Future of Full-Size Excellence: Unveiling the 2025 Chevrolet Tahoe and Suburban with Enhanced Design, Powerful Diesel Engine, and Cutting-Edge Technology

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2025 Chevrolet Tahoe and Suburban
2025 Chevrolet Tahoe and Suburban

Reimagining Excellence: Unveiling the 2025 Chevrolet Tahoe and Suburban – A Blend of Fresh Designs, Robust Diesel Power, and Advanced Technology

Late next year, Chevrolet introduces the 2025 Tahoe and Suburban, marking a new era for the best-selling large SUVs. With a refreshed exterior and interior, a more potent diesel engine, and innovative technology upgrades, these iconic vehicles redefine the standard in the full-size SUV segment.

2025 Chevrolet Tahoe and Suburban
2025 Chevrolet Tahoe and Suburban

The exterior boasts a bold new design featuring signature lighting, larger infotainment screens, and captivating trailering technology. Chevrolet ensures that the 2025 Tahoe and Suburban not only meet but exceed customer expectations.

Key Features:

  1. Fresh Exterior Design: Bolder lighting, available 24-inch wheels, and distinctive trims redefine curb appeal.
  2. Revamped Interior: A tech-focused cabin with a central touchscreen, wireless charging, and refined materials for a more sophisticated driving experience.
  3. More Powerful Diesel Engine: Introducing a second-generation 3.0L turbo-diesel Duramax engine with 10% more horsepower, enhancing performance and confidence on the road.
  4. Ride-and-Handling Refinements: Updated suspension dynamics for a more nimble and responsive driving experience.
  5. Trailering Confidence: New trailering technology features, including Trailer Tire Health and Mobile Trailering App Load Rating Info, provide enhanced control and awareness.

Chevrolet’s commitment to safety and technology is evident in the 2025 Tahoe and Suburban. The introduction of Interior Motion Detection and Connected Cameras adds an extra layer of security, while features like Super Cruise and AutoSense Power Liftgate elevate the driving experience.

2025 Chevrolet Tahoe and Suburban
2025 Chevrolet Tahoe and Suburban

Key Safety and Technology Highlights:

  1. Interior Motion Detection: A groundbreaking feature detecting movements in the cabin to enhance passenger safety.
  2. Connected Cameras: A fully integrated camera network for remote monitoring, crash recording, and security features.
  3. Trailering Technology Upgrades: Innovative features like Forward Path Indication and Boat Ramp Assist for a seamless towing experience.
  4. Super Cruise: The industry’s first true hands-free driving assistance technology, available after the initial launch.
  5. AutoSense Power Liftgate: A smart feature that automatically opens the liftgate when it senses the key fob behind the vehicle.

2025 Chevrolet Tahoe and Suburban
2025 Chevrolet Tahoe and Suburban

Produced exclusively at GM’s Arlington Assembly plant, the 2025 Tahoe and Suburban are set to redefine the full-size SUV landscape. With a legacy of over 45 years, these vehicles continue to be the epitome of excellence, blending style, power, and cutting-edge technology.

Stay tuned for more details, including pricing, as we approach the launch of the all-new 2025 Chevrolet Tahoe and Suburban.

Courtesy : https://media.chevrolet.com

2024 Chevrolet Equinox EV

2024 Chevrolet Equinox EV
2024 Chevrolet Equinox EV
2024 Chevrolet Equinox EV

Chevrolet will extend its EV arrangement in fall 2023 to incorporate the Equinox EV, a reasonable, useful reduced SUV that will begin at an expected MSRP of around $30,0001 in the U.S. The Equinox EV, which will be sent off with both armada and retail forms, including LT and RS manages, will use GM’s Ultium Platform.

“The Equinox has consistently assumed a significant part for Chevrolet as the second-most elevated selling brand nameplate,” said Steve Hill, Chevrolet VP. “Giving a reasonable EV choice in the business’ most noteworthy volume portion demonstrates Chevy will make EVs accessible to everybody.”

The declaration of the Equinox EV comes closely following Chevy’s uncover of the 2024 Silverado EV and affirmation of the Blazer EV SUV, which will be accessible in spring 2023.

courtesy: https://media.chevrolet.com/

Chevrolet’s New Medium-Duty Trucks to be Named Silverado

Chevrolet’s New Medium-Duty Trucks to be Named Silverado

Chevrolet confirmed that its all-new Class 4 and 5 trucks launching in late 2018 will be branded Silverado. The announcement came during Chevrolet’s Truck Centennial event, which kicked off a 100-day celebration of the first century of Chevrolet pickups.

“The first Chevy truck was built in 1918 for small business owners, and we have been expanding the market ever since because customers want specialized trucks that can tow and haul with confidence,” said Sandor Piszar, director of Marketing and Advertising for Chevrolet Trucks.

In the last three years alone, Chevrolet has revitalized the midsize pickup segment with the Colorado, launched a new range of Low Cab Forward trucks and introduced a completely redesigned 6.6-liter Duramax diesel for heavy-duty pickups.

John Schwegman, U.S. director of Commercial Product, said Chevrolet’s growth in the commercial market has moved in lockstep with the expansion of the brand’s truck portfolio. Commercial volume is up by 48 percent since 2013 and domestic segment share has grown year-over-year for the past 13 consecutive months.

“We are earning new business because we have more solutions to help businesses grow,” Schwegman said. “The Silverado 4500 and 5500 will stand out because we’ve designed the trucks around how customers work. They will be powerful, highly maneuverable and among the easiest trucks on the market to upfit with specialized bodies, such as dump bodies, rollbacks, freight boxes and more.”

Both the Silverado 4500 and 5500 will be available in Regular and Crew Cab models, with 4×2 and 4×4 capability and a wide range of GVWRs and wheelbases. Chevrolet will also offer these trucks with optional OnStar with 4G LTE connectivity provided by AT&T, which fleet management companies are embracing to help improve safety and productivity.

All Silverado 4500 and 5500 models will be powered by a Duramax diesel engine and Allison transmission, a legendary combination that has powered about two million trucks.

Allison Transmission, based in Indianapolis, is the largest designer, developer, manufacturer and distributor of medium- and heavy-duty fully automatic transmissions. Their designs have been used in a variety of applications, including construction, fire, distribution, bus, motorhomes, defense, energy and refuse. They have helped drive Chevrolet’s hardest-working trucks since the 1950s.

The first Duramax diesel engines were introduced in Chevrolet and GMC trucks in 2001, and since then have accumulated more than 100 billion miles of real-world experience.

courtesy: www.gm.com

Stains Happen: 2018 Equinox Designed for Everyday Life

Stains Happen: 2018 Equinox Designed for Everyday Life

Stains Happen: 2018 Equinox Designed for Everyday Life

People turn to social media to share experiences and track the latest trends in fashion and design. So does Chevrolet.

When working on the 2018 Equinox’s interior, the design team crafted a comfortable, fashion-forward interior with features and materials developed for easier everyday use. During the process, they followed real people on Instagram and other social media channels, along with designers and lifestyle influencers, monitoring color and fabric trends as well as common consumer problems such as dark-wash denim staining other fabrics it touches — including new-vehicle seats.

“Many fashion trends disappear after a year of two, while the Equinox is designed for the long haul, making the durability of its materials very important,” said Mara Kapsis, color and trim designer for the 2018 Equinox. “By following real people and absorbing the little things in life that help or hinder them — such as photos posted of muddy paws, spilled drinks or stains on the seats — we learned more about how we could make the new Equinox easier to live with and enjoy every day.”

The 2018 Equinox interior offers a durable denim-like seat fabric that is easy to clean, or available leather seating surfaces with a new treatment that resists staining and scuffing.

The denim-like material’s appearance and color were inspired by contemporary trends in black denim clothing, while the material offers exceptional wear resistance and easy clean-up.

“The fabric is very durable, while the color and even the pattern help hide dirt and stains,” said Kapsis. “It’s also very easy to vacuum and clean, which saves owners time and helps keep the interior looking great year after year.”

As for the available leather-trimmed seats, the newly developed surface treatment makes it easier to clean any “bleeding” of other materials such as new jeans and annoying scuffs from black leather belts or boots.

“The Equinox is designed for the way our customers live,” said Kapsis. “Complementing its style with durable, easy-to-clean materials helps ensure it and its owners make a fashion statement every day.”

Fashion forecasting was also part of the process, as the design team needed to anticipate color trends about three years ahead of the Equinox’s launch, which is typical for vehicle design.

“More than anticipating where design will be when the vehicle is introduced, you’ve got to balance it with a timeless quality that will keep it looking modern for years to come,” said Kapsis. “There’s risk involved with that, but it paid off with the new Equinox.”

courtesy: media.chevrolet.com