Culti Milano signed the first olfactory Automobili Lamborghini branding project

Culti Milano signed the first olfactory Automobili Lamborghini branding project
Culti Milano signed the first olfactory Automobili Lamborghini branding project
Culti Milano signed the first olfactory Automobili Lamborghini branding project

From the experience between the brand pioneer of ecological culture and the greatness in super games vehicle creation comes a scent that recounts an account of selectiveness, contemporaneity and energy.

Spring 2021 imprints the start of the cooperation between Automobili Lamborghini and Culti Milano: an ideal mix of the upsides of two brands, an outflow of selectiveness all Made in Italy.

An imaginative venture, similar to the soul of Automobili Lamborghini, which considered Culti To be as the ideal accomplice for making a selective aroma, beginning from the base, heart and head notes. The olfactory marking project is communicated with an underlying proposition to be trailed by others, which are exceptionally illustrative of the characteristics that recognize the super games vehicles.

The aroma is a durable articulation of the gifts of the two brands where plan, advancement, and solace coincide in a restrictive account that creates with the ordinary characteristics of a pith. The citrusy opening is joined by an enthusiastic heart and an encompassing base that communicates a refined, extraordinary and lively soul, which swings with a new run that draws out the notes of grapefruit, harsh orange, bergamot, vetiver lastly merges in a wrapping base of cedar wood and sandalwood.

The plan of the bundling has a striking character and clean shapes. For the Decor diffuser, accessible in 500ml, 1000ml and 2700ml sizes, the Bronzo Zenas tone was browsed the Lamborghini shading range, with a matte completion and screen-printed logos.

The wicks in white specialized texture fiber bear witness to the thoughtfulness regarding feel with a direct and superior conveyance of the scent.

The item will be accessible on the computerized channels of Culti and Automobili Lamborghini, at the Lamborghini leader store in Sant’Agata Bolognese and the CULTI HOUSE shops in Milan, Turin, Forte dei Marmi, Rome, Naples and Bari.

About CULTI MILANO: It was brought into the world of an instinct from the varied psyche of Alessandro Agrati, specifically his insight, which was inconceivably relatively radical, that spaces and articles may have their own aroma as well; that it was feasible to encircle oneself with olfactory quality, notwithstanding delightful things in wonderful rooms. It was 1988 when Agrati left upon his own examination into the connection between the plan world and the universe of the faculties, something that would reform the very way individuals experience spaces and articles.

courtesy: https://media.lamborghini.com/

Leave a Reply