Lamborghini’s Celebration in Vietnam: Grand Opening of Ho Chi Minh City Showroom Marks 60 Years of Automotive Excellence
Automobili Lamborghini proudly announces the grand opening of its Ho Chi Minh City Showroom, a milestone coinciding with the brand’s 60th-anniversary celebration. Nestled within the Hilton Saigon Hotel in District 1, the heart of Ho Chi Minh City’s cultural and financial hub, the showroom signifies a new era for super sports car enthusiasts in Vietnam.
To commemorate this momentous occasion, an exclusive digital artwork titled “Lamborghini: Boundless Ingenuity, Timeless Legacy” was unveiled. Crafted in collaboration with X3D STUDIO for 3D animation and Vietnamese DJ Larria for the musical backdrop, this immersive motion graphic art piece takes guests on a multi-sensory journey through Lamborghini’s six-decade legacy.
Guests at the event experienced a visual spectacle that narrated the brand’s illustrious history against the vibrant backdrop of Ho Chi Minh City’s unique culture.
Adding to the allure, the Lamborghini Urus Performante was showcased, allowing attendees to explore the Super SUV’s sportiness and performance with design features reflecting its prowess on various terrains.
Francesco Scardaoni, Region Director at Automobili Lamborghini Asia Pacific, emphasized the brand’s commitment to the Vietnamese market: “Vietnam is one of the markets with great potential, and the opening of the Lamborghini Ho Chi Minh City showroom is a testament to the growing demand for our brand here.”
Strategically located at the Hilton Saigon Hotel, the showroom provides a 360-degree client experience, mirroring Lamborghini’s cutting-edge style. The central District 1 location ensures accessibility for customers. The showroom features an Ad Personam customization room, allowing clients to engage with bespoke offerings, explore combinations of colors and materials, and experience soft leathers and carbon fiber. Collezione and Accessori Originali fashion offerings enhance the overall customer experience.
Lamborghini Ho Chi Minh City Showroom Details:
- Location: Hilton Saigon Hotel, 11 Me Linh Square, Ben Nghe Ward, District 1, Ho Chi Minh City
- Hotline: 085 918 0088
- Opening Hours: 9:00 – 18:00 (Monday to Sunday)
Courtesy : https://media.lamborghini.com